With over three decades of marketing expertise, Liz brings a wealth of experience to her role at Ketcha Outdoors. Her professional journey has been marked by a strong commitment to non-profit work, spanning areas such as child and animal welfare, family health, and career planning.
Originally from South Carolina, Liz received her degree in Broadcast Communications from Western Kentucky University. Liz went on to co-found her marketing agency, Archerdog Creative in 2011. She moved to Maine in 2014, married Chris in 2016, and lives in Portland with their dog Charlie Brown, and their cat Jack Frost.
In her marketing and communications role at Ketcha Outdoors, Liz is dedicated to fostering an environment of open communication, humor, and mutual respect among staff. Liz oversees a range of initiatives designed to engage donors, cultivate partnerships, and promote Ketcha Outdoors’ diverse programming. From coordinating fundraising campaigns to organizing special events, she is responsible for growing the organization’s visibility and impact. Her profound empathy for animals has earned her a position on the newly formed Barn Committee, a team striving to enhance agricultural education opportunities for students.